Today, Vermont Secretary of State Deb Markowitz announced a new program the Guard Card Project to provide free Verizon telephone cards to all deployed Vermont National Guardsmen and women. In partnership with the Vermont National Guard, the USO (United Service Organizations) and Verizon, the Office of the Secretary of State has created a program to engage students in service learning projects that will help guard families by putting a free, 100 minute calling card in the pocket of every soldier who is deployed as a result of the mobilization order announced by Adjutant General Michael Dubie last week.Secretary of State Deb Markowitz said, We are pleased to announce this new program to help our citizen soldiers keep in touch with their families while they are serving overseas. With over 1,500 Vermont National Guardsmen and women to be deployed to Afghanistan beginning next fall, every Vermont community will be impacted. When we learned how many Vermont families would be impacted by this historic deployment, we wanted to organize an effort that would bring our schools and communities together to help support our troops and their families. Missy Shea, Secretary of State s Office Civic Education Coordinator said, Communities across the state will feel this deployment. In many schools students will be impacted when a parent, or another loved one, is deployed. We thought a great service learning project would be to link students with guard families to offer support.Markowitz said, We know through research that students who have had opportunities to practice the skills of civic engagement will be more likely to be active citizens in the future. Our Guard Card service initiative provides this kind of learning opportunity. It is our hope that teachers will use this project to help students learn the meaning and importance of service in our communities.Shea explained that the original concept of the project was for students to provide assistance to guard families either through direct service such as babysitting, stacking wood and mowing lawns, or by raising money to help buy long distance phone cards for each soldier who is being deployed to make it easier for them to keep in touch with their families. Shea explained that when Verizon was approached with the phone card idea, they offered to provide the calling cards for free through a promotional program they had established with the USO. Shea says it was a pleasure working with Verizon. The company does a lot to support the troops. Their partnership with the USO is what s providing these cards. The fact that Vermont soldiers have a back-up way to stay in touch with their families during deployment is incredibly helpful. We very much appreciate the generosity of Verizon and the USO.Major Randall Gates, Director of the Vermont National Guard State Family Readiness Program, and himself a soldier who will be deployed, adds, “This calling card endeavor is a tremendous showing of community support for our soldiers. While some of our soldiers may use other communication technologies such as instant messaging or personal video, all of our soldiers will benefit greatly from these phone cards. The soldiers will be able to use the cards during their out-of-state mobilization training or use them for a call from Afghanistan. We commend Verizon and the USO. Our airmen, soldiers and Family Readiness Program have benefited from the ideas generated by Secretary Deb Markowitz’s office, and we look forward to further collaboration.”Now that the cards have been donated, it opens even greater opportunity for schools to develop other service-learning projects in support of the soldiers and their families. According to Shea, some schools have already been inspired by the Guard Card project to raise money to help pay for the distribution of the cards. Benson Village School 3rd and 4th graders have designed phone card envelopes with special messages for the guardsmen and women. At Cavendish Elementary, students hosted an Ed-u-thon , playing learning games through the night to raise $1,400 they will donate. Beginning this fall, the Office of the Secretary of State will be rolling out the Service-for-Service program to link schools with guard family support efforts in their communities. For more information about the Guard Card or related school-based service learning projects, please contact Missy Shea, Civic Education Coordinator, Office of the Secretary of State.Source: Markowitz’s office.
J.D. Power and Associates has ranked Central Vermont Public Service second in the East for customer satisfaction among midsized utilities. In J.D. Power and Associates study results released today, CVPS also ranked second in the East Midsize segment for the corporate citizenship and communications factors. The company ranked above the regional average for midsized utilities in all J.D. Power and Associates factors, including customer service, billing & payment, communications, power quality & reliability, price and corporate citizenship. Our employees work extremely hard to provide customers a high level of customer service and reliability, while caring for the environment and the communities we serve, all at a reasonable cost, President Bob Young said. That s an extremely challenging goal, one we will continue to focus on in the years ahead. We are very pleased with the study results, which we will use to continually work to improve our service quality, reliability and customer satisfaction, Young said. We are a relatively small company, Young said. To score so well speaks very highly of the service and concern we provide to our customers.The 2009 Electric Utility Residential Customer Satisfaction Study is based on responses from more than 79,500 online interviews conducted from July 2008 through May 2009 among residential customers of the 121 largest electric utility brands across the United States, which collectively represent more than 92 million households.Headquartered in Westlake Village, Calif., J.D. Power and Associates is a global marketing information services company operating in key business sectors including market research, forecasting, performance improvement, training and customer satisfaction. The firm s quality and satisfaction measurements are based on responses from millions of consumers annually. For more information on cell phone ratings, car reviews and ratings, car insurance, health insurance and more, please visit JDPower.com. J.D. Power and Associates is a business unit of The McGraw-Hill Companies.Source: CVPS. July 15, 2009. RUTLAND, VT
Credit union marketing professionals produce lots of measures—return on campaign, response rate, click-through, new loans generated and the list goes on. Which measures merit the most attention and deliver comprehensive value, according to credit union CEOs? While diverse, responses from dozens of CEOs (as part of ongoing focus groups for CEOs’ perspectives) fell into two distinct categories: tactical measures (“We can prove it”) and practical measures (“We just know it”). Let’s explore the most common tactical and practical measures of marketing success.The TacticalMarketing response rate led the way among tactical metrics cited as worthy by CEOs. It’s the most quantifiable answer that indicates if members are listening, responding, and acting upon marketing messages. One CEO said that persuading members (existing and potential) to try the credit union was a key goal in marketing initiatives. Campaigns create leads; leads create sales opportunities; and, sales drive revenue and loyalty. Getting members to take a first step with the credit union is marketing’s Job No. 1. 22SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr continue reading »
Former Black Fern Jensen will join players from seven countries under the banner of the famous English club.The women’s team will play a Munster outfit at Thomond Park in Limmerick, Ireland on November 10.Their game will be a curtainraiser to the Barbarians men’s match against Tonga.The 39-year-old Jensen was part of the New Zealand squad that won the 2002, 2006 and 2010 World Cups. The halfback was also involved in the 2014 World Cup. She celebrated her 100th game for Auckland this season.The women’s team will be officially unveiled in Britain on Wednesday (NZT) and will be led by Giselle Mather, a World Cup-winner with England and currently the Wasps director of rugby.The Barbarians have picked up the baton for women’s rugby on the back of the hugely successful World Cup in Ireland earlier this year where New Zealand beat England in a pulsating final.”We’re delighted to open a new chapter in the Barbarian FC’s history with the creation of our women’s team this season,” club chairman John Spencer told The Guardian.”Its formation is something we’ve been working towards for a number of years and it is a reflection of the excellence of the global women’s game which was showcased so brilliantly at this year’s World Cup.”Our aim is to welcome more talented players into this iconic club to forge new friendships and play with the style and passion for which the Barbarians are famous. We are working with clubs and unions around the world to make sure it benefits the players and the game.”Scotland’s Susie Brown, France’s Christelle Le Duff and Kelly Russell of Canada are other players confirmed.Mather is thrilled to be leading the team and feels the women’s game is booming.”The Barbarians are one of the reasons I fell in love with rugby and to be coaching this side is a massive honour,” Mather said.”It’s going to be a massive opportunity for all these athletes. The state of the women’s game is phenomenal at the moment following events like the World Cup and the launch of the Premier 15s in England. With the Barbarians coming in on top of that it’s taking the game to a different level.” Photo by: GETTY IMAGES Caption: Halfback Emma Jensen on the charge for the Black Ferns against England.